Reading Project, Unit 3

Trendy Outfit

     
  1. "What is Fashion?":  We all have our own ideas of fashion and interpret it differently. This article discusses what fashion is.

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  3. "What's the Emperor Wearing These Days? ":  Branding -- The New Myth of Marketing? What is a brand, really?  Is branding necessary for successful marketing? Is branding valuable to a professional service? You will find the answer here. 

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  5. "A Quick Tour Through the Last Century of Fashion": The list provides abundant message on the fashion trend through the last century. 

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  7. "FASHION CEASE-FIRE":  Tactics for stopping the style wars by Jan Faull are discussed under four topics including Introduction, Trend Obsession, Power Struggles and Shopping Tips. 

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  9. "Fads/ Fashionsof the 90s":  This site provides informative messages on 90s Slang, Food of the 90s, Clothes of the 90s and 90s Toys

Other Links

  1. "Fashion hits the payment...Summer 1999 by Claudio Saponara.": This website describes how sensitive young people are to the trends so that they begin to dress in the same way as soon as a new trend emerges.

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  3. "Fashion: expression of  individuality or brand name bonanza": The author argues and comments on the general public's obsession with brand names. 

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  5.  "Campus Trends: Do You Know What's In This  Spring?"  The biggest trend for spring 2001 is given by Kelly A. Graf. 

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