There were lots of big names on the bill (=famous people in the performance).
To head/top the bill is to be the most important actor in a show.
To fill/fit the bill is to be exactly what is needed in a particular
situation.
That box will fill the bill nicely.
(dated) In a restaurant a bill of fare is a menu.
A bill poster or a bill sticker is someone who sticks notices
onto walls. Bill posting is the
activity of doing this.
bill verb [T]
To bill someone is to describe them, esp. on a theatre poster.
They billed her as 'the woman with rubber bones'.
The young author was billed as 'the new Beckett'.
billing noun [U]
Billing is information, esp. about a performance.
The film didn't receive much advance billing.
Unfortunately, the show never lived up to (=was not as good as)
its billing.
A person who has star/top billing is the star of the show.